WTF is the BCP?
Who are we?
The Better Clinician Project or BCP for short, is an easily accessible online platform that delivers clinically applicable information in easily digestible bite sized chunks. Set up back in 2019 by Adam Meakins and Ben Cormack, two well known clinician’s on the international teaching scene, the BCP has grown into a vast resource of evidence based clinical education that can be accessed easily via your computer or our app anywhere and anytime.
Our slogan is “By clinicians, for clinicians” and this guides how we design and deliver our content to make it applicable to you the clinician. It’s not about us, it's about YOU and we are growing into a healthy and interactive online community that is a safe space to ask questions, find information and post tricky cases. The BCP is for ALL clinicians. We have physio’s, osteo’s, chiro’s, trainers, massage therapists, sports therapists and even more. You name it, we got it. This brings a huge diversity to our community that we absolutely LOVE.
The best thing of all is the VALUE! Education can be SO expensive and we bring all this for a ridiculously low price of £10 per month that is unrivalled anywhere else.
What’s our why?
Adam & Ben set up the BCP because they felt that clinical education needed something new. On one side there is the academic world that can be stuffy, overly complex and let's be honest, many clinicians just don’t relate to it. On the other hand there is the information vacuum that is social media platforms like Instagram. They can look great, be uber accessible & time efficient, but the content can definitely be questionable.
So we aim to be right smack bang in the middle, providing accessible but also accurate, evidence based and relatable information that you can fit into your busy schedule in neat bite sized chunks and that you don’t need to reread 20 times to understand it. We believe this is an innovative approach to education that is moving with times and tastes of the modern clinician.
Ultimately this is a platform that is by clinicians for clinicians which means that it's designed to be digestible and clinically applicable. How many times have you read an academic article and thought “so how does this apply to me & my patients?”, this is exactly what we work to avoid at the BCP. It’s all about changing and supporting how clinicians work day to day.
This is honest, warts and all education that definitely pulls no punches but ultimately it has you the learner in mind and includes a healthy dose of bias and opinion that every human being has.
The BCP is also not afraid to have a laugh and poke a bit of fun at its self and this was a key part of what the BCP tries to achieve. It's not just about the information but also the delivery. Remember sitting in lectures bored out of your mind whilst someone drones on in the background? Well that’s not the BCP! Your time is precious, you don’t want to spend it bored out of your mind. At the BCP your clinical education will fly by.
Many of the BCP members, and this is their words not ours (we asked them), find the BCP content and delivery empowering, reassuring and realistic rather than making them feel dumb and inadequate which is entirely our aim.
How do you do it?
After you sign up and log in, each week you get 3 pieces of brand new content. This means 12 bits of content for only £10 per month! That’s ridiculous value.
Monday’s focuses on a conversation around a clinically relevant topic, Wednesday’s is an in depth research review to improve your ability to digest and appraise research and Friday’s is a focus on rehab exercises and the implementation to clinical practice.
Best of all through watching the content and answering a short quiz you can get a certificate for your continuing professional development folder that adds to the value you are getting, around 4 hours per month you can use.
Sounds pretty good right?
